Online Video Advertising
Advidtising.com is developed to help advertisers and publishers find each other. Yes, as simple as that. Internet video advertising is a relative new term for the advertising business. Until we launched Advidtising.com there was no site that listed sites, which offers video advertising. We have many categories and hopefully you will find it easy as a advertiser to find a suitable site. We intend to keep the site as user-friendly as possible. If you want your site featured please contact us.
According to Advertising.com 94% of users would rather view ads than paying a fee for watching online videos. 63% indicates that they prefer shorter ads compared to TV ads. 80% say watching online videos have not cut off time they spend on watching TV. Present time has online video streaming not replaced the traditional media - yet!
Online video advertising is present time a small segment of the overall market for online advertising. This will not continue for long to be a fact. Online video advertising is a powerful element in an advertising campaign, because the Internet user will focus on the video player and thereby the ad. Further has modern technology made it easy for website owners to publish ads IN their video player - especially by using flash. 95% of new established video websites use a flash player, which results in huge flexibility in the ad campaign. The Internet user becomes an active part of the ad, which results in conversion rates, which Internet advertisers never have experienced before.
Online Publisher Association found that 55% of the Internet users weekly watch videos online. Several have expected online video advertising in the future to become the main element of the overall advertising market. Whether that becomes the truth or not, no one says its one-day wonder! This is due to the new opportunities with online video advertising. Companies can brand new products in a new way its never been possible before.
Online video advertising has a huge advantage compared to advertising on TV. The Internet technology makes it possible to target the ads for specific countries, cities etc. by so-called geo-targeting. Its possible for the advertiser to directly track the conversion rate - and by country, city etc! This an amazing and powerful feature for the advertising industry. Further can companies with smaller budgets also get featured online. You do not need a $xxx,xxx budget as with a campaign on television!